Every paid IG ad click opens inside Instagram's broken in-app browser. EscapeHatch detects it and reopens your store in Safari before checkout loads. One snippet. 60-second install.
No credit card · 5,000 escapes/mo on free · Install in 60 seconds
Illustrative checkout. Actual lift varies — your dashboard A/B tests against your own traffic.
One snippet works across every social platform — paid clicks from any of them get reopened in Safari before checkout.
Tap any link from inside Instagram — story, ad, profile, DM — and you don't get Safari. You get a stripped-down WebView with no Apple Pay, no Shop Pay autofill, no saved passwords, and partitioned cookies. Returning customers look like new visitors. Conversions crater. The customer doesn't blame Instagram. They blame you.
EscapeHatch silently bounces the visitor to their real browser before the page paints. They never see the in-app browser. Checkout works. The numbers speak for themselves.
One snippet later, every breakage paid Meta traffic hits in the in-app browser turns into a clean Safari checkout.
Add via Shopify App Embed (one toggle, no theme code) or paste a single <script> tag. Survives theme upgrades.
Snippet runs as the first thing on the page. If the visitor is in IG's in-app browser, we fire a deep link Instagram itself recognizes. The page reopens in Safari — or Chrome on Android — before checkout even loads.
50/50 A/B by default. Half your IG visitors get escaped, half don't. Your dashboard shows the CVR delta in your own data — not vendor case studies.
Every escape, every fallback, every IG-sourced session — bucketed and graphed. No black box. Export raw events to your warehouse, send escape webhooks to Klaviyo / Triple Whale / Northbeam, build your own attribution if you're into that.
The redirect itself is two lines of JavaScript. What you're paying for is the dashboard, the test infra, the fallbacks, and the maintenance pipeline.
Instagram changes things. We monitor them, ship a new snippet edge-cached for 5 minutes, and every customer auto-updates. You don't lift a finger when the cat-and-mouse continues.
50/50 cookie split. Lift, confidence interval, MDE — computed for you.
Per-day rollups. Impressions, escapes, fallback shown, fallback clicked.
For TikTok / Snap / FB IABs that can't auto-escape — a polished "Open in Safari" prompt.
Full URL with fbclid passes through. Meta dedupes by _fbp; sessions stay continuous.
Snippet served from your own subdomain via CNAME on Pro+. Zero perf penalty, no third-party flags from CSP-strict sites.
s.yourshop.com → getescapehatch.com<script>tag.Shopify users get a 1-click App Embed — no code. Everyone else pastes one line in their <head>. 1.1 KB minified, runs synchronously, fires before any other script.
<!-- Paste once, in <head>. That's it. -->
<script src="https://getescapehatch.com/s/YOUR-MERCHANT-ID.js"></script>Every install starts with a 50/50 split. After 7-14 days you have a defensible number — your CVR lift, in your data, with your customers.
Most stores recover the entire monthly cost in the first 24 hours.
All plans include the dashboard, the test infra, and patch auto-updates. No annual lock-in.
No. We use Instagram's own published deep-link scheme. Major link-in-bio platforms (Linktree, Linkfire, Beacons) use the same technique. No clause in Meta's developer terms or commerce policies prohibits it.
Fully preserved. We encode the entire URL — including fbclid — into the redirect. Meta's pixel dedupes by the _fbp cookie which is first-party on your domain, so the session is treated as continuous, not double-counted.
The snippet is ~1.1 KB and runs synchronously before anything else. Lighthouse impact is unmeasurable. On Pro, we serve from your own CNAME so there's zero cross-origin penalty.
We monitor for it actively. The snippet is edge-cached for 5 minutes — when we ship a fix, every customer auto-updates. If a fallback is ever the only option, the branded "Open in Safari" overlay still recovers most of the lift.
Instagram is the only IAB with a clean auto-escape (on iOS and Android). For TikTok / Snap / FB, EscapeHatch ships a polished one-tap "Open in Safari" overlay. Not as seamless, but recovers most of the lost conversions.
They can. Then they have to build the dashboard, the A/B framework, the analytics pipeline, the fallback UI, the alerting when IG patches it, the Shopify App Embed, the CSP variants, and the multi-store admin. Or you spend $29 and have it tonight.
Yes. The snippet drops into theme.liquid same as any Shopify install. We've validated against checkout extensibility, Shop Pay, and the Plus B2B portal. Multi-store rollups are a Pro plan feature so a single dashboard covers every storefront.
Drop the snippet into your root layout's <head>. The detection + redirect logic doesn't depend on Liquid — it runs purely client-side on first paint. Hydrogen, Next.js Commerce, Medusa, and custom-built stores all work.
First escapes within minutes of installing. The A/B test reaches 95% statistical significance in 5-14 days for most stores spending $30k+/mo on Meta. Dashboard fires lift + p-value the moment you have enough sample.
We don't set cookies, we don't fingerprint, we don't ship analytics off your domain. The only data we collect is an IP-hashed event row per escape — no PII, no third-party trackers. Add us under "functional" in your consent banner if you have one.
We unmount cleanly — the snippet exits silently if it doesn't detect a broken IAB context. No customer-facing breakage. You can also flip the killswitch from your dashboard in case Instagram ever fixes things first.
Every paid IG click that lands in the in-app browser is a customer you already paid for. Recover them.
Start free · 60-second install